Kingfisher Airlines’ King Club Program Awarded the ‘Best Program of the Year’ in the Middle East and Asia/Oceania region by The Frequent Traveler Awards

Only Indian Airline to win Five out of Six Awards across categories

Mumbai, November 9, 2010 - Kingfisher Airlines, India’s only Five Star airline rated by Skytrax, today announced that it has won five Frequent Traveler Awards for King Club, its frequent flyer programme. Kingfisher Airlines is the only Indian airline to win from the Middle East and Asia/Oceania region. King Club received an award for the Best Program of the Year, Best Elite Program, Best Loyalty Credit Card, Best Redemption Ability and Best Earning Promotion.

The Frequent Traveler Awards represent excellence in frequent travel programs worldwide, rating the best frequent flyer and frequent guest programs. The Frequent Traveler Awards are voted on by frequent travelers worldwide, allowing them to rate airline and hotel programs from their point of view. Over a million people from more than 200 countries worldwide participated, casting online ballots, choosing their favorite programs and campaigns for 2009.

Speaking on the occasion, Ms. Anshu Sarin, Vice President – Guest Loyalty and Kingfisher Holidays, Kingfisher Airlines Limited commented, “It is an honor for King Club to have won five out of six awards at the 2010 Frequent Traveler Awards and be voted as the Best Program of the Year in the Middle East and Asia/Oceania region. On this occasion of recognition of our efforts, I would like to reaffirm our commitment to providing King Club members the best benefits and privileges in the coming years. The valuable feedback and encouragement that we receive from our valued guests drives us to constantly innovate and motivates us to come up with unique reward offerings. I would like to say a big thank you to our guests from across the globe for believing in us and for this recognition.”

Apart from winning the Best Program of the Year, King Club has also been awarded across various categories which are:

  • The Best Elite Program for King Club Platinum Tier benefits
  • The Best Loyalty Credit Card for Kingfisher First American Express Credit Card
  • The Best Redemption Ability for the guests ability to redeem free flights on Kingfisher Airlines and Partner Airlines
  • The Best Earning Promotion

This year’s winners were announced at 2010 Frequent Traveler Awards ceremony held at the Sheraton North Houston at George Bush Intercontinental Airport in Houston, TX on November 5, 2010. Over 125 airline, hotel, credit card and loyalty industry representatives attended the ceremony, along with members of the traveling public.

About King Club:
King Club, the frequent flyer programme of Kingfisher Airlines, has today come to be regarded as one of the most rewarding programme in its space and offers its members an unparalleled level of ‘earn and redeem’ benefits. King Club programme partners include leading international airlines, credit cards, luxury and business hotels, investment and insurance companies, telecom service providers, lifestyle brands, car rental providers, publishing brands and more. King Club has been constantly expanding the range of partners so that King Club members have varied opportunities to earn King Miles and earn their free flights faster. With our strong portfolio of more than 35 select programme partners, we endeavor to offer true value to our members and make the King Club programme more engaging and rewarding. King Club member enjoy a range of exclusive privileges and benefits across 4 tiers of membership level – King Platinum, King Gold, King Silver and King Red. More details are available on the web:

About Kingfisher Airlines:
Kingfisher Airlines is India’s only Five Star Airline rated by Skytrax and the only one to offer a premium first class service on domestic routes. Besides being the first airline in India to offer in-flight entertainment, Kingfisher offers LIVE TV with 16 channels of live and exciting content. The airline has won an impressive line-up of prestigious international awards from Aviation Experts, Travel and Tourism Writers for innovation and customer responsiveness. In September 2008, Kingfisher Airlines launched international services and currently offers services to London, Hong Kong, Singapore, Dubai, Bangkok, Colombo, Dhaka and Kathmandu. Kingfisher Airlines is a part of the UB Group that is one of India’s largest conglomerates with diverse interests and a global presence.

Kingfisher Airlines covers all segments of air travel from low fares to premium service and offers most flights by any single airline network in India. Kingfisher Airlines flies to 56 cities in India and 8 international destinations and has over 336 daily departures with a fleet of 66 aircraft.

About Frequent Travelers Awards:
The Frequent Traveler Awards is organized by newly established Frequent Traveler Educational Foundation (FTEF) organized in partnership with Flyertalk to recognize best Frequent Flyer Program around the world. The Frequent Traveler Awards are voted on by frequent travelers worldwide, allowing them to rate airline and hotel programs from their point of view. The merits of what each program offers determine the winners. Frequent flyer and frequent guest programs from around the world compete in six categories. Voters select programs in one of three global regions: The Americas, Europe and Africa, and the Middle East and Asia/Oceania.

Shefali Mehta
IPAN Hill and Knowlton
Mobile: 022-40661781